Question: What is an email whitelist?
Answer: An email whitelist is a list of email addresses from which an email reader like Outlook or an email blocking program such as Norton Antispam will allow messages to be received regardless of content. These programs are designed to prevent most unsolicited e-mail messages (SPAM) from appearing in your inbox, however these programs are not always perfect. Smart SPAMers can get their emails through these filters if they know the rules. Because of this the email blocking programs tend to be pretty tight so they block the largest percentage of SPAM. If you have someone you wish to not be filtered you can add them to your whitelist. A whitelist is a solution to the filtering so emails are always allowed from a particular person.

June 24th, 2008 at 1:57 pm
[...] If your customer calls and states they did not receive the report and you do not have a return-receipt in your inbox there is a good chance the report was blocked by a SPAM filter on their end. This is not that uncommon; have your customer check their SPAM folder or add your email address to their email whitelist. [...]
June 24th, 2008 at 4:58 pm
This is very helpful information. I have used this with clients many times. It has calmed even the most upset client when they find my email in their SPAM folder. Hesitant at first, they agree to look and most times say “Oh, there it is, thanks”.